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Using Autoresponders To Build Long Term Customers

28. November 2009

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No matter who you are most companies fail to use the power of the autoresponder features that are available with applications on their site such as newsletter signups, online stores, membership sites, etc. to build relationships and improve sales. An autoresponder is a pre-scripted, automatic response to such things as a newsletter signup, online order, [...]

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Free Shipping? What does it do to ROI?

23. November 2009

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Free shipping offers can cost your company a bundle, but they may produce ROI that makes them worth the expenditure. As you explore your options, you will probably be interested in a whitepaper from Experian CheetahMail that examines questions like these: Are more companies deploying free-shipping emails? Are free shipping emails as effective now as they were [...]

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Is Your Company’s Reputation On Alert?

19. November 2009

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In today’s business world your company’s reputation is everything and being able to monitor what people are saying about it is paramount. Now that 1.5 billion people have access to the Internet and the fact that every five seconds someone writes a comment about a product, what re they saying about your products? If you [...]

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Building Traffic To Your Blog – It’s all About The Content

22. October 2009

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Everyone knows that if you want a successful blog you have to start with great content. But what does it mean to have great content? Your friends and family will read your blog because they know you and like you. To reach out beyond your social network to a much wider audience you need to provide [...]

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To Blog or Not To Blog!

5. September 2009

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I realize that it may sound somewhat Shakespearean to make a statement like that but over the past few weeks I have been running into some interesting observations about the future of a blogs. I had lunch with one of my friendly competitors recently and he made a disturbing comment to me about the future [...]

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Cornerstone Launches – E-commerce For Your Business

23. August 2009

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More and more businesses are looking to sell their products direct to the consumer to increase profit margins and to expand their brand. It use to be expensive and extremely confusing to venture into online sales. Now with Cornerstone Media Group’s E-commerce For Your Business solution we have made it affordable to sell online. We make [...]

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Cornerstone Launches – Web Design For Your Business

7. July 2009

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In today’s economy and with all of the new businesses that are starting today it makes sense to have a strong web presence. Dollar-for-Dollar a website is the best marketing value today. But many companies are looking for a mullion dollar look at a bargain price. In response to that demand we engineered the Small [...]

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Top 25 Factors You Need To Know That Effect Your Sites Ranking

5. June 2009

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The following is a list of the top 25 factors, reated in a scale of 1 to 5 (1 being least important and 5 being very important in helping your in determining what is important in your ongoing SEO efforts that we found from one of our partners that you needed to see. Keyword Use Factors The [...]

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What Referrals Galore?

12. May 2009

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Everybody loves referrals. They’re easier to close than non-referrals, make quicker buying decisions and tend to be more loyalin short, they can often become your most profitable customers. Trouble is, referrals are also elusive. Even a likable person with plenty of integrity and knowledge won’t see an influx of referrals if her or she doesn’t [...]

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What Is Your Blog’s Grade?

25. April 2009

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For nearly a year and a half, Mack Collier has produced a series he calls the Company Blog Checkup. “Originally,” he says, “I looked at each blog’s content, how they encouraged and replied to reader comments, and how frequently the blog published new posts. I would later start examining the blog’s sidebar elements as well.” This [...]

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