25 Ways to Dazzle Your Website Visitors & Social Media Followers [Infographic]

25 Ways to Dazzle Your Website Visitors & Social Media Followers [Infographic]

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We are always looking for ways to provide valuable content that our prospects and customers can use and deem of value from us. Here is a good content matrix that might provide you with some new ideas and content to create.  Customers are starving for information that will improve and grow themselves and/or their businesses.

There are four main areas to focus in on when building content and they are to entertain, persuade, convert, and to educate.  Focus on building evergreen content, the content that seems to apply in just about every circumstance to provide value.

Words and Phrases Actually Do Matter!

Words and Phrases Actually Do Matter!

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Marketing words today have been overused like Learn More… or Find Out How! While still effective can’t we do better. Isn’t it time to stop and at least try to not follow the pact or just do the normal stuff when creating a compelling call to action?

This infographic from CoSchedule caught my eye and got me to thinking about what new word could I use when creating a great Call to Action.  I picked – Discover.  What word have you picked to start using when creating your next call to action statement? Please share I would love to know!

Proven Words and Phrases

21 Rules of Content Marketing You Can’t Break!

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Here are some of the content marketing rules your business should focus on. KAYAK Online Marketing share their content marketing rules in this infographic. #MarketingMadeGreat

Here are my top five from their list:

  • Build trust with transparency
  • Headlines are everything
  • Remember that great content invites links
  • Recycle your greatest hits
  • Use your content to turn readers into buyers

Is there anything you would add to this list?  Share with us your thoughts in the comment section below.

OMG! Finally A 30-Day Road Map For Social Media Content

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OMG! Finally, someone did it!! Provide me a simple to follow road map to give me some great ideas that I can use to create content. Surely you have never had a block on what content to create, I will admit I do from time to time. If you looking for content inspiration for your social media posts to fill your social media content calendar check out Websites 4 Small Business infographic.

30-Day Social Media Calendar

Please give them some love!! Share with me your ideas to break your content creation block!

Podcast Ep. #005 – How Words Can Make Your Company Unique

Podcast Ep. #005 – How Words Can Make Your Company Unique

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Copywriter and messaging strategist Tom Tortorici joins Mark in the studio this week to discuss how the words you use in everything you communicate to your prospects and customers really do matter!  How you word and position your company’s central message makes a big difference in how prospects and customers respond to your company long term.

Tom will share some great tips on how to write great content that will make prospects into customers.  Listen Now…

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping us out!

NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).

In This Episode, You’ll Learn:

  • Company point of view VS. Customer point of view which matters
  • How to position your company’s message correctly
  • Why writing content first before you design a website makes sense
  • Copyrights tricks and tips that make word effective
  • How to provide ongoing value to customers and not always selling
  • What is Interactive Text?
  • How to optimize for humans!

Links & Resources

Thanks for Listening!

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