Our guest this week Gregg Burkhalter has helped countless professionals in the U.S. and abroad define and grow their Personal Brand using LinkedIn. During our interview, Gregg shared with me why your personal brand on LinkedIn matters as well as some of the exciting things LinkedIn has coming that will help your brand and the people that follow you grow.

The first time I heard Gregg give a talk on LinkedIn was so compelling that I left the event, went straight to a coffee house, and updated my entire LinkedIn Profile by lunch.  He made it simple and effective to craft your profile so people wanted to engage with you and your brand.

Gregg’s insight during our time together makes taking the time to listen to this podcast worth every minute.  Listen now!

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping us out!

NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).

In This Episode, You’ll Learn:

• Why growing your personal brand online and in person matter.
• How LinkedIn projects how people think, feel and say when they see or hear you
• New and exciting changes coming to LinkedIn
• Voice Messaging and with Event returning to LinkedIn you have more options
• Ways to build your tribe of followers on LinkedIn
• The voice that LinkedIn brings to your personal brand
• Some LinkedIn strategies that matter
• Why branding partners matter
• And much more in this episode…

Links & Resources

• • To contact Gregg Burkhalter click now.
• • To find out more about Gregg Burkhalter and his services click here.
• • Also, Pitch us on a question that we can answer in a future podcast episode.

Thanks for Listening!

Thanks so much for listening to the show! Don’t forget to subscribe on iTunes to get automatic updates when new episodes are available.

If you enjoyed the show, please share it using the social media buttons you see on the left.  Be sure to use the hashtag #MarketingMadeGreat in all of your posts to expand your thoughts and the conversation on marketing.

Also, it would mean a lot to us if you would leave an honest rating and review on iTunes. Ratings and reviews not only help us serve you better, but they make a huge difference in the show’s ranking on iTunes.

If you have any questions you’d like featured on the show, or if you would like to suggest an expert (yourself included!), please let us know HERE.

Pricing your product and service is a never-ending battle today with so much low-price competition hitting you from all sides.  Building a pricing strategy based on your company’s value it the key.  This weeks guest, John Ray of Ray Business Advisors provides insight on how to know if your price is to low, the myths about pricing and more!  Listen now…

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping us out!

NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).

In This Episode, You’ll Learn:

• • How you know your prices are too low
• • The debunked myths about pricing
• • The sort of signals your pricing sends to the prospect and customers
• • Pricing strategies that make sense
• • The homework you need to do to create profit
• • Why it’s so hard to be the cheapest!
• • The Problem Validation Model
• • The pricing homework you need to do immediately
• • And much more in this episode…

Links & Resources

• • To contact John Ray click now.
• • To find out more about Ray Business Advisors click here.
• • Go to Ray’s podcast at North Fulton Business RadioX
• • Also, Pitch us on a question that we can answer in a future podcast episode.

Thanks for Listening!

Thanks so much for listening to the show! Don’t forget to subscribe on iTunes to get automatic updates when new episodes are available.

If you enjoyed the show, please share it using the social media buttons you see on the left.  Be sure to use the hashtag #MarketingMadeGreat in all of your posts to expand your thoughts and the conversation on marketing.

Also, it would mean a lot to us if you would leave an honest rating and review on iTunes. Ratings and reviews not only help us serve you better, but they make a huge difference in the show’s ranking on iTunes.

If you have any questions you’d like featured on the show, or if you would like to suggest an expert (yourself included!), please let us know HERE.

My guest this week is Mickey Mellen of Green Mellen Media.  I’ve known Mickey for several years and I always walk away learning something from him about marketing everytime we talk.  With all of the options facing any business about which marketing is best for your company, Mickey shares his thoughts from a recent conversation we had.

In this week’s episode, Mickey shares some of the best marketing options for your business that you can use for your business right away! Also his insights on creating a marketing plan that works for you and the products/services you offer.

If you like the show, please leave us an honest rating and review on iTunes. You’d really be helping us out!

NOTE: You can also listen to the episode here, or download the episode to your device (right click and save).

In This Episode, You’ll Learn:

• The benefits of using email marketing.
• Methods to deploy to get people to give them their contact information and engage with your brand.
• Whey every company no matter its size needs a marketing plan.
• The sort of content that makes sense to create!
• The sort of things that an agency can do to help you grow faster!
• Why your About Us page is the second most important page on your website.
• And a great deal more…

Links & Resources

• Local SEO check at MOZ Local – Check My Listing
• MOZ Whiteboard Friday Blog
• A quick and Easy way to start your own podcast is at Anchor.
• Mickey’s podcast can be found at A Brighter Web.
• Mickey’s thoughts on marketing and more can be found on his second podcast Digital Cast.
• A great resource that Mickey tracks is Duct Tape Marketing Podcast.
• To reach Mickey Mellen simply click on his company website Green Mellen Media!  
• Pitch us a question that we can answer in a future podcast episode

Thanks for Listening!

Thanks so much for listening to the show! Don’t forget to subscribe on iTunes to get automatic updates when new episodes are available. If you enjoyed the show, please share it using the social media buttons you see on the left. Also, it would mean a lot to me if you would leave an honest rating and review on iTunes. Ratings and reviews not only help me serve you better, but they make a huge difference in the show’s ranking on iTunes. If you have any questions you’d like featured on the show, or if you would like to suggest an expert (yourself included!), please let us know HERE.